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Why do you need to have a merchant account for your online business?

A question that haunts anyone who is planning to sell his/her products or services on internet is the mode of receiving payments from buyers sitting in another city, state or country. The best and the quickest option is to accept payment through credit or debit cards. There are other alternatives but none as quick and [...]

What’s an Exit Strategy and why you need to have one in place

Exit Strategy is one of the most important element of your preliminary business plans (even though you wish that the need of executing these plans will not arise anytime soon). Exit Strategy (also known as an Exit Plan) is the line of action that you may choose in case the going gets too tough to [...]

Utilizing demographics in online marketing

In simple words “demographics” is the data or information about some specific group of population. These groups are formed on the basis of distinctions like age, gender, monthly income, race, education, marital status, etc. The word demographics has stemmed from demography which is the study of population. In modern marketing, marketing persons tend to use [...]

Things to remember when searching for job

Recent economic crisis has left many people unemployed. Being out of work for an extended period is a terrible experience to have, especially when you are the sole earner in your family. At these times, the only thing that lingers in your mind when searching for a job is that “you are jobless”. Such stressful [...]

Some basic ways to improve your business liquidity

The liquidity of an asset can be determined by taking into account the convenience, when converting it into cash at any given time. For example, an asset is highly liquid if it can be switched into cash quickly and easily, whereas an asset is less liquid if it takes lots of time and efforts to [...]

Price determination – Profit and other contributing factors

If you are in retail or reselling business, setting price is not a concern, but if you are the manufacturer or producer, or if you are going to provide some sort of services then setting price can be a very difficult job. At times, new startups set prices in a hurry and focus more on [...]

Improving productivity by removing bad working habits

Have you ever wondered how big an impact our habits can have on our destiny? Do you have any idea as to how much of what we do or what we think is actually habitual? You don’t need any stats or figures to understand the gist, as a little bit of pondering will reveal that [...]

Hone your skills to provide better customer service on phone

If you’ve got the experience of calling some company’s helpline and talking to their representatives, you must be having an idea of the difference that the person on the other side of the telephone line can make. Some representatives are able to make a positive impression even before the actual conversation take place. Research shows [...]

Green Business – Change your business into eco-friendly business

These days business circles are abuzz with the talks of eco friendly practices. New startups and small businesses are keen to jump on eco-friendly bandwagon by adapting environment friendly practices like recycling, green manufacturing, sustainable development or renewable energy. Not only these practices provide small businesses with good projection, but the technologies like recycling or [...]

Do you need a Sales Compensation Plan?

Sales Compensation Plan, or in simple words “sales commission plan” is a must to attract and motivate a sales force that delivers. In the absence of a sound Sales Compensation Plan (or in case of poor planning), you’ll keep loosing your sales reps (and eventually your sales) on regular basis. Apart from the motivating factor, [...]